Posts Tagged color

US Influence on International Beauty

14 June 2010

The US Influence On International Beauty

Many women eagerly open the newest edition of a fashion or beauty magazine and read up on all the lastest style tips and tricks. What’s in and what’s out is dictated on those glossy pages. From Milan, Paris, London and New York fashion trends and movements are detailed. Women want to know every product, color or style that is popular. However, there is one distinct missing component.

Usability

In the fashion and beauty industry there are a great many products and choices available. And if the average consumer is Caucasian those choices can be overwhelming. Women of different skintones have a different struggle when choosing beauty products. They are often relegated to the same palette of colors in the same tones year after year because it is assumed their skin is not as versatile as Caucasian skin and can carry off only a limited color or style range.

This is untrue. Look at Asian skin. There is a huge difference between Japanese skin and Filipino skin. There is a great difference between Korean skin and Cambodian skin. And within each of these categories lie a greater variety of skintones all waiting for the colors that bring out their natural radiance and their own unique beauty. Even face and eye shapes differ within Asian regions.

With so much of the focus on beauty and style trends that come from Europe and America it’s not hard to see why Asian skin can be overlooked. In general there is not a predominance of Asian people in those areas and the need is not fully realized.

It seems that pale skin is still the ideal skin color. That thought is perpetuated, often unknowingly through beauty trends, and women with different skintones may go to great lengths to achieve that perfect alabaster skintone. The problem is they don’t look natural with skin that color. The skin color that does look good on them often goes unnoticed by designers or by the women themselves.

Things Are Changing

Here’s the most exciting part. The United States, over the past decade or so, has begun to recognize all skintones and their intrinsic beauty. And even better, American companies and fashion icons and style magazines are starting to focus more on them. There are more diverse models and fashion icons than ever before and it’s not unusual to open any beauty or style magazine and see a variety of skintones. Companies like Sheer Aqua (www.sheeraqua.com) are dedicated to developing products specifically for Asian skin.

This is wonderful because the United States is opening the door for women to experiment with their natural skintones and really enhance the beauty they already have. For some women it’s an option they may have never considered before, preferring to cover up their golden skin with peach or pink foundation because that was the only choice offered or because they desired to look like a highly publicized person.

America is really bringing the value of different skintones to the public and sharing the beauty that was there all along but never really maximized. As these publications, blogs, products and ideas reach out many women will see beauty in a whole new way. Not only are color palettes changing but formulas are changing to provide better products for skin that is prone to premature aging or wrinkles, skin that is very smooth with few or no pores, skin that is high in melanin or skin that is extremely oily. Each skintone has a unique trait that companies are focusing on and developing products specific to that trait.

While the US influence on international beauty trends may have been narrow in the past, it’s only getting better for the future. For instance, Sheer Aqua (www.sheeraqua.com) is opening their first store in China to better serve the Asian clientele they are specializing in. As companies like Sheer Aqua grow, the result is more specialized products available directly to specific cultures. Women everywhere are starting to embrace their skin now that it’s becoming easier to find suitable products, colors and style techniques.

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Spring 2010 Top Fashion And Beauty

13 June 2010

The 2010 spring trend has already arrived whether you have noticed it from talk shows such as Orprah, Martha Stewart or even Tyra the new savvy trend is present. The new lavish styles range from young ladies fashion to plus size women clothing. The spring color street style has been focusing on the colors aqua blue and turquoise. 2009 summer fashion focused profoundly on the street style colors pink and brown. Therefore; 2009 fashion trend had a huge explosion of pink and brown you could have attended summer events whether a wedding or a family reunion the patterns used was the fashion colors pink and brown whether bridesmaid dresses or decorative cups and plates. However the fashion guide may presents itself the individual still sets the style of fashion and you can completely choose your own or walk through the mall of some top department stores for interesting ideas.

Another new fashion that is set to take off for the 2010 spring trend is the fashionable headband. Ordinarily the headband is a strip of fabric worn on the forehead to keep the hair in place or used in exercise activities to absorb sweat. However; the fashion guide has considered this an exclusive accessory. The headbands are unique because some are plain with a favorite color like turquoise while others are decorated with sequence or glitter. Apparently this is the most stylish accessory to enhance your blouse or printed tee due to the rhinestone headband which is already being spotted in every jewelry store and top departments store. A rhinestone headband also ads creativity to a jean jacket that has rhinestones included on it as well. When wearing a rhinestone headband compliment it with a matching bracelet whether it’s a silver bracelet cuff or gold bracelet, adding jewelry will really garnish your look and will make you standout.

When it comes to jewelry or ornaments you are eager to add that little extra flare to bring out your dress or to enhance your hair style. Jewelry is used for many reasons some may even feel odd or out of place if they don’t have on their watch or earrings. The addition of jewelry generally sets off an outfit and adds zest and style. The 2010 spring trend has recommended the different colors of pearls concerning fashionable earrings, necklaces and rings, while some may prefer white or cream, pearls are a favorite. The newest pearls that will add a beautiful addition is the light bronze pears which will pair well with a more conservative look for spring 2010.

When mentioning what is the 2010 spring trend shades of makeup concerning lipstick or eye shadow you will first need to find a foundation or shade that blends well with your skin. Some females choose not to wear a powdered or sheer form of make up because of all the effort or they want to be natural instead. However; there are some who only choose to wear lipstick with matching eye shadow or blush on the cheeks instead. Today there are so many products to choose from whether you are interested in picking up something quick from the drug store or supermarket or if you grab the latest fashion color from the beauty counter from the an end department sore. The choice is simply up to you but when consulting an expert like Mary Kay or Avon they have a direct sense for style and know the color that fits you best.

Since spring 2010 is already here take it upon yourself to explore new fashion trends like wearing printed tees to express yourself or even wearing fashionable flip flaps covered in glitter the choice is simply up to you.

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